Most students are surrounded by ads from the moment they wake up until the moment they go to sleep: everything from the McDonald’s billboard you pass on the way to school to your best friend’s T-shirt with American Eagle written across the front. And then there are all the ads you see online when you’re watching a YouTube video or researching a term paper.
In fact, marketing experts estimate that the average person sees about 5,000 to 10,000 ads every day. All of them are designed to get you to buy or use a product. Yet most of these ads don’t bring a single dollar to your school. And that’s something we could change.
In the United States, advertising is a multibillion-dollar industry. What if your school district could harness some of that financial power to supplement its budget? Many schools nationwide are facing steep budget cuts and are in desperate need of money to pay for everything from teachers’ salaries to new laptops.